Conference
8th October
Hear from a brilliant blend of speakers that includes copywriters, authors, artists and strategists. Your ticket includes access to all Satellite Sessions, the event app, and all talk recordings.
Ticket Price
£249.00 early bird discount – Save £60.00 £189.00
Hurry, 63 spaces left
Pro Members
Ticket price: £129.00
Al Robertson
Copywriter and Author
Ross Simmonds
Digital Marketing Strategist
Tyler Koenig
Copywriter and Consultant
Lianna Patch
Conversion Copywriter
Gyles Lingwood
Director of Education (Arts)
Kai Deveraux Lawson
Mary Ergul
Brand Strategist
Nadya Khoja
Growth Marketer
Bizzy Coy
Freelance Copywriter
Eric Drass
Artist
Gerry McGovern
Content Strategy Leader and Author
Steve Harrison
Copywriter and Author
Ann Handley
Chief Content Officer @ Marketing Profs
Scott McCloud
Author and cartoonist
Val Geisler
Email and Digital Strategist
Emily Ames
Strategy Director
Change the time zone to see which talks you can watch live (without waking up early).
09:00 – 10:00
09:30 – 09:40
04:15 – 04:25
Welcome and introduction
David McGuire, Creative Director of Radix Communications, welcomes you to the eighth annual Copywriting Conference.
09:45 – 10:15
04:45 – 05:15
Don’t Clone the Tone
Emily Ames from Sonder & Tell reflects on how to create a unique tone of voice.
10:20 – 10:50
05:20 – 05:50
Tell Your Brand as a Story
Al Robertson – brand copywriter and science fiction novelist – shares his tips for bringing your copy to life with storytelling techniques.
10:50 – 11:10
05:50 – 06:10
The Next Generation
Author and educator Gyles Lingwood discusses the key lessons he shares with his students at the University of Lincoln.
11:10 – 11:35
06:15 – 06:45
11:40 – 12:10
06:50 – 07:20
The Death of the Author
Eric Drass is an artist and curator. His talk is about artificial intelligence and how it will change copywriting.
12:15 – 12:45
07:30 – 08:00
Top Tasks Method
Gerry McGovern shares his Top Tasks method for approaching digital projects.
12:50 – 13:30
08:00 – 09:00
13:35 – 14:05
08:05 – 08:35
The Importance of Brand Categories
How and why you should learn brand categories.
14:05 – 14:50
09:05 – 09:35
Can’t Sell, Won’t Sell
Steve Harrison examines modern brands’ reluctance to sell in a culture of consciousness.
14:55 – 15:15
09:05 – 09:35
Panel discussion
Topic to be decided closer to the event to ensure relevance.
15:20 – 15:45
10:15 – 10:45
15:50 – 16:40
09:05 – 09:35
Ann Handley
Talk details to follow.
16:45 – 17:15
09:05 – 09:35
How to Write Faster
Tyler’s gonna share researched strategies and also his “it just works” strategies that he’s used to write for companies that had no idea how much time I didn’t spend on their projects.
17:20 – 18:00
08:00 – 09:00
18:05 – 18:35
09:40 – 10:10
Scott McCloud
Full details to follow soon.
18:40 – 19:00
09:05 – 09:35
Panel discussion
Topic to be decided closer to the event to ensure relevance.
19:05 – 19:35
10:50 – 11:10
Specialisation as a Sustainable Business Tactic
Val Geisler shares an easier, and more profitable, way to grow your brand. By specialising in one thing, you can change everything.
19:35 – 20:00
10:15 – 10:45
20:05 – 20:35
11:15 – 11:45
Comedy in Copywriting
Lianna Patch knows the power of humour when it comes to creating connections.
20:40 – 21:10
11:15 – 11:45
15 Ways to Boost Your Rates
Bizzy Coy has a bag of tricks to help you earn your worth.
21:15 – 21:45
11:15 – 11:45
Thought Leadership as a Weapon of Mass Construction
Kai Deveraux Lawson explores how the use of thought leadership can create opportunities to empower more freelancers in creative industries.
21:50 – 22:15
10:15 – 10:45
22:25 – 22:55
11:15 – 11:45
Growth Hack Your Influence
Nadya Khoja’s light-hearted (and surprisingly useful) look at her process for rapidly testing “influence” experiments that in turn have lead to her own fame and business growth…supposedly.
23:00 – 23:30
11:15 – 11:45
Build Your Brand with Experiments
Ross Simmonds explores how taking risks with content experiments can pay off for brands and marketers.
23:30 – 23:35
12:00 – 14:00
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