8th November 2024, London


Your ticket includes breakfast pastries, refreshments throughout the day and lunch – as well as the CopyCon OnDemand video recording package – and an Extra Session. The pre-conference meet-up is free to all. Attendees are invited to the after-party where your first drink and nibbles are included.

Copy Con X

Conference schedule

We’re making space for conversations in between the talks.

09:00 – 09:45


09:50 – 10:00

Welcome and introduction

David McGuire introduces the eleventh annual Copywriting Conference.

10:00 – 10:25

The Mind-Blowing Magic of Tone of Voice

Nick shares everything he’s learned from analysing and speaking to the world’s best brand writers.

10:30 – 10:55

Turn Data Into Feel-Good Copy That Converts

Hear how Tasmin Lofthouse taps into, crunches, and transforms customer, brand, and market data into copy that feels good, connects with perfect-fit clients, and converts them into happy customers.

11:00 – 11:30

Break – Coffee, Tea and Pastries Included

11:35 – 12:00

Writing for Audio

Audio branding specialists Kristie and Alex explore the reasons behind the boom in audio, the impact it has on listeners, and the useful takeaways that every single copywriter can apply to their own work.

12:05 – 12:30

The Power of AI Tools as a Content Designer

Tajha Myer explores how you can master AI tools in your work. 

12:35 – 13:00

The Importance of Emotional Connections in Copy

Copywriter and brand tone of voice specialist Surena Chande will share ways to help your copy break through the noise and reconnect with audiences through emotionally charged techniques.

13:00 – 14:00

Lunch is served in the Osler Room

14:05 – 14:30

Get Over Yourself and Post

Part pep-talk, part career-therapy session, Mel Barfield looks at how using stories from your personal life and career can help you build your reputation, grow your network, and attract copywriting clients.

14:35 – 15:00

Telling Stories (Without Inspiration)

Charlie Stewart shares a real-world approach to being creative on-demand.

15:00 – 15:30

Coffee Break 

15:35 – 16:00

Value Propositions Aren’t Just for Planners

Alan Black shares a foolproof system for creating a value proposition your clients can pick up and use straight away – no branding bingo, and no weird diagrams.

16:05 – 16:30

Your Inner Critic is a Ding-Dong

Dan Nelken talks about the importance of structure in creativity and how it can help improve your creative craft, speed and confidence.

17:00 – 22:00

After Party @ The Thirsty Scholar


Explore the venues for CopyCon, the CopyCon Meetup, and the After-Party.

CopyCon Microsponsorhip

Support our event and connect with a brilliant crowd of writers and marketers. Sponsor opportunities include online communications, links and exhibiting at the live event.

Save with your ProCopywriters discount

Save up to £210 on CopyCon tickets with a ProCopywriters Pro or Corporate membership - available for individuals and organisations. Here’s how to claim your discount.

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