Jo Watson

Copywriter and Trainer

Writing stuff. Making other people’s written stuff better. Training people to write their own stuff.

Known for having a shocking inability to hold back an (exquisitely articulated) opinion, I also make inappropriate jokes and struggle to hide my love of puns. I’m a CMI Chartered Manager with fancy letters after my name, and I’m also a former teacher. These days, I’m in possession of my very own child, and none of my former training or experience works on her.

 

The alternative title of my talk was going to be “This isn’t Facebook”, in homage to the Trolls of LinkedIn who refuse to see ‘their’ platform as an effective social media network where, shock horror, professionalism can indeed have a personality. Hell, it may even take off its tie and have a beer every now […]

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