Agency Founders | Siblinc
Since early 2014, Siblinc has been specialising in creating flawless product copy for fashion ecommerce companies. Working with some of the world’s best-loved designer labels and a host of exclusive boutiques, the two sisters at the helm have built their successful, specialist copywriting agency from the ground up.
Siblinc was founded by Silvia Lowe, a seasoned marketing aficionado with 15 years’ experience in branding, design and tone of voice, and Celia Anderson, an accomplished copywriter who cut her teeth working for heavyweight brands including Honda, Next, French Connection and Danone.
The agency has big ideas for the coming years, including moving to beachfront premises in its native Cornwall and creating a clutch of job openings for budding West-Country wordsmiths.
How a strong, consistent tone of voice can position, persuade and pack a serious punch.