Aimée López

Retail Copywriter + Strategist

Aimée López is a retail copywriter and strategist with 26 years of retail experience. Using persuasive tactics based on consumer behavioural psychology, she turns your passersby into customers by using the power of words.

As the owner of Copy Unleashed, she oversees product copy for international brands. She also advises on retail brand and operational strategies.

Originally from New York City, she now resides in London.


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